Kids outgrow their shoes. Their fit data should not expire with them.
Measuring a child's feet by hand is slow, imprecise, and out of date within months. Volumental scans both feet in about five seconds, socks on, and gives kids' retailers and brands exact measurements, a size recommendation, and a fit profile that brings the family back when those feet grow.
Book a DemoWhy is fitting kids' shoes harder than fitting adults'?
Children cannot reliably tell you a shoe does not fit, and their feet change size several times a year. That makes every size chart, hand measurement, and guess something with an expiry date. Fitting kids is not a one-time answer, it is a moving target that has to be re-measured as they grow, which is what a 3D foot scanner is for.
Parents compensate by buying "room to grow" or bracketing three sizes online and returning two. Neither is a fit decision. Both cost the retailer margin.
What is the best way to measure a child's foot size?
A 3D scan is the most reliable of the three common options. A printable size chart depends on a squirming child standing still on paper and ignores width and instep. A Brannock device measures length and width but takes training and time, and nothing is recorded. A 3D scan captures both feet in about five seconds, records length, width, instep, and arch, and stores the result so the next fitting starts from data rather than from scratch.
The difference matters most at the extremes: toddlers, whose feet change fastest, and older kids buying a shoe they will wear every school day for a year.
What does foot scanning add during back-to-school?
Back-to-school concentrates a year of kids' fittings into a few weeks. A 3D scan takes about five seconds with socks on, gives staff exact measurements instead of a wrestling match with a Brannock device, and leaves a fit profile on file for the next visit.
In markets where school shoes are a season of their own, like Australia and the UK, back-to-school is the busiest fitting period of the retail year. In Australia and New Zealand, The Athlete's Foot uses Volumental scanning across its store network to help staff explain how foot shape affects shoe fit. During a school-shoe fitting, parents can see their child's measurements and understand the staff's recommendations.
In markets without a school-shoe tradition, the same mechanics apply to whatever drives the local kids' peak: sport sign-ups, winter boots, or holiday shopping. The constant is a store full of growing feet and a fit decision parents do not want to get wrong.
For the retailer, a fit profile on file is a reason to send a re-measure reminder and invite the family back to check their child's fit.
Can foot scanning online cut returns on kids' shoes?
Yes. Reima, the Finnish kidswear brand, added Volumental mobile foot scanning to its product pages so parents can scan their child's feet with a phone. Scanning runs directly on Reima's website, so parents do not need to download an app. Reima's own order analytics showed scanned customers returned 38% fewer orders than non-scanned customers.
Online foot scanning gives parents measurements to guide their size choice, rather than asking them to order several sizes to try at home.
"With Volumental's mobile scanning, parents choose with confidence. We've cut returns and grown conversion without adding friction."
Are digital foot scanners accurate for children's feet?
Repeatability means getting consistent measurements when you scan the same feet again. It is a key benefit of 3D scanning: staff follow a standard measuring process rather than relying on individual hand-measuring technique. Independent researchers at Texas A&M University-San Antonio found excellent repeatability for the Volumental scanner in a study of adults.
How often should a growing child's feet be re-scanned?
Roughly every school term. Children's feet grow about half a shoe size per term, faster for toddlers, so a measurement from six months ago is already unreliable. Re-scanning each term, in store or at home on a phone, keeps the size recommendation current.
A kid's fit profile is never finished. Before the next scan, the reminder uses elapsed time rather than assumed growth: "It's been six months since their last measurement. Time to check their fit." After the new scan, the retailer can show the parent exactly what changed.
Scan
In store on the scanner or at home on a phone. Both feed the same fit profile.
Re-scan
Feet grow, the profile updates, and the size recommendation stays current instead of expiring.
Return
Growth-based reminders bring families back to the store or the site at the right moment.
What can kids' footwear brands learn from aggregate foot data?
Aggregate scan data shows how foot width and shape vary within a foot-length range and across markets. Product teams can use these measurements to inform last design, width options and size ranges. The scan does not record a child's age, so these measurements do not identify age groups.
Our footwear research team helps brands interpret foot measurements for product development. For kids' footwear, this means evaluating foot shape within the sizes a brand serves, without treating shoe size as a substitute for age.
Common questions about scanning kids' feet
Can parents measure a child's feet with a phone?
Yes. Parents can scan a child's feet using their phone camera directly on the brand's website. The scan runs in the browser, so they do not need to download an app. The scan returns measurements and a size recommendation for that brand's shoes, and the profile can be re-used as the child grows.
What age can a child be foot scanned?
Volumental scans work from toddler sizes upward, as long as the child can stand on the scanner for a few seconds. Younger children are usually scanned holding a parent's hand, and staff complete a scan in about five seconds, which is short enough for most pre-schoolers.
Fit the fastest-growing feet in your store.
Kids' specialty chain, family retailer heading into back-to-school, or kids' brand selling online: we can show you what scanning does for your fit, your returns, and your repeat visits.
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